Our Methodology
Research-first health intelligence — tools, guides, and recommendations grounded in clinical evidence, not wellness trends.
What We Do
We build tools and publish guides that help people understand their metabolic, hormonal, and recovery health. Our content uses the same biomarkers and diagnostic frameworks referenced by the American Diabetes Association, the Endocrine Society, and current clinical guidelines — but we translate them into language you can actually use.
Standard lab reference ranges are derived from population averages that include a large percentage of metabolically unhealthy individuals. A fasting insulin of 20 μIU/mL is "normal" by lab standards but far from optimal. We show you what optimal looks like, explain why it matters, and recommend what to do about it.
We are not a clinic, and we don't prescribe treatments. We're a health intelligence platform that helps you make informed decisions — whether that means buying the right supplement, ordering the right lab test, or finding the right doctor.
Three Pillars of Focus
Metabolic Health
Insulin resistance affects an estimated 40% of US adults aged 18–44 (per NHANES data). Our tools and guides cover fasting insulin, HOMA-IR, triglyceride-to-HDL ratio, and more — catching dysfunction years before standard blood sugar tests flag anything.
Hormonal Health
Comprehensive hormone panels (total/free testosterone, thyroid panel with free T3/T4, cortisol, DHEA-S, SHBG) reveal dysfunction that single-marker screening misses. A "normal" TSH doesn't rule out subclinical hypothyroidism.
Recovery Science
Ferritin, vitamin D, RBC magnesium, and cortisol patterns identify the physiological root causes of fatigue and poor sleep — not just sleep hygiene deficits.
Medical Advisory Board
All content, tools, and product recommendations are reviewed by our medical advisory board — clinicians with expertise in endocrinology, metabolic medicine, and functional health.
Medical Director
Oversees all medical content and ensures recommendations meet clinical evidence standards. Reviews product recommendations and tool algorithms.
Research Director
Translates current research into actionable content. Maintains our evidence library and ensures all guides cite peer-reviewed sources.
Product Lead
Builds the assessment tools, calculators, and data systems that power the platform's recommendations and risk scoring.
Our Standards
Evidence-Based Content
All guides and tools are grounded in peer-reviewed research from journals including Diabetes Care, The Journal of Clinical Endocrinology & Metabolism, and The Lancet Diabetes & Endocrinology.
Optimal Functional Ranges
Our reference ranges are calibrated from clinical outcomes data — not population averages. We show what "optimal" looks like alongside "normal" so you can see the difference.
Honest Product Reviews
Every product recommendation includes what works, what doesn't, who it's for, and who it's not for. We disclose affiliate relationships and never let them influence ratings.
Transparent Scope
We're clear about what online tools can and can't tell you. When you need a real doctor — for lab interpretation, hormone therapy, or sleep studies — we say so and help you find one.
Regular Updates
Content is reviewed and updated as new research is published. Every guide shows a "last reviewed" date so you know it's current.
Sources & Standards
Our content references guidelines and data from:
- American Diabetes Association (ADA) — Standards of Care in Diabetes
- Endocrine Society — Clinical Practice Guidelines for hormone evaluation
- National Institute of Diabetes and Digestive and Kidney Diseases (NIDDK)
- Cleveland Clinic — Insulin resistance diagnostics and management
- Supplement recommendations are limited to compounds with robust clinical trial evidence
- All content is regularly updated as new peer-reviewed evidence becomes available